Pioneers/Dinosaurs of the Organic Produce Trade

The facilitators will convene a panel of people who have been in the organic industry for 30 years or more. Some call them pioneers, while some call them “dinosaurs” (with all due respect!). These originators in the produce trade will tell the story about the beginnings of the organic grower-buyer-shipper business, with a focus on the West Coast and on humor. Learn what and who shaped the trade, how it has grown, and what these pioneers think this vibrant organic industry will look like in the future.


Peter Oill, Boskovich Farms, Oxnard;
Bill Sutherland, Sutherland Produce, El Cajon, CA.