The many marketing venues available for farmers continue to evolve. Direct markets like CSA, farm stands, and farmers’ markets are an option for those who love face-to-face sales. Indirect marketing like wholesale, retail and online sales give farmers the opportunity to remain in their fields, and address marketing opportunities as they arise. Although each strategy has its challenges, there are many success stories that encourage farmers to keep going. This workshop brings together the experiences of direct and indirect marketers in their respective areas of expertise.
Brian Freeman, Growers Organic, Denver, CO;
Benzi Ronen, Farmigo.com, San Francisco, CA.
Funded by the USDA BFRDP.